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Customer Service and Sales Courses

Customer Relationship Management

Course Overview

All staff within an organisation are responsible for the delivery of professional customer care, but there are always those who play a key role and are the first point of contact with clients. These people can influence future sales by ensuring that the current contract or order runs as smoothly as possible, making the client feel they are truly important and that their concerns and problems matter.

The GBS Customer Relationship Management 2 day (CRM) course is designed for experienced customer service professionals who have a client-facing role for key accounts. This course gives the skills and techniques needed to enhance your customer service skills and enable you to provide exceptional customer service. The course is particularly relevant for people who are the key internal contacts for major customers.

Typical learning outcomes

  • Identify and prioritise key accounts
  • Start increasing business revenue through effective CRM
  • Develop the skills required of an effective Customer Relationship Manager
  • Understand the benefits of high level CRM and the part it plays in client retention
  • Practise building excellent customer relationships
  • Describe how to resolve any queries or complaints of your clients confidently
  • Develop a personal and client focused action plan

Course format options

  • In House Course

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